Toyota has introduced its first all-electric SEMA concept, the bZ Time Attack Concept, at the 2025 SEMA Show in Las Vegas. The vehicle is designed for motorsports applications such as time attack circuits and hill climbs, and is based on the 2026 model year AWD bZ platform.
The bZ Time Attack Concept features competition-grade aerodynamics, a motorsports suspension system, and increased horsepower compared to the standard version. The production AWD bZ delivers 338 horsepower and accelerates from 0 to 60 mph in 4.9 seconds. Toyota plans to expand its electric lineup in 2026 with a new bZ model offering improved range and power, as well as two additional battery electric vehicles: the bZ Woodland and the C-HR.
“This year at SEMA, we wanted to push ourselves into unexplored territory,” said Marty Schwerter, lead builder and director of operations at Toyota’s Motorsports Technical Center. “It’s a chance to explore, learn, and create something that shows just how much potential exists within Toyota’s BEV platforms.”
Schwerter noted that building an electric concept for motorsport required addressing unique challenges such as balancing battery performance with weight distribution and designing aerodynamics suited for an EV chassis. “The goal wasn’t to simply create a showpiece—It was to see how far the new bZ platform could be pushed in a motorsport setting,” he said. “And that meant that we had to tackle the two biggest hurdles for any electric competition car: battery performance and aerodynamic integration.”
To address these challenges, Toyota used a hybrid approach involving laser scanning, CAD development, large-scale 3D printing, and rapid prototyping through its Add Lab in Georgetown, Kentucky. This allowed for quick iterations of custom components like fender arches and aero parts.
The finished concept sits six inches lower than stock with a six-inch wider track. It includes an integrated aero package with rear wing, side skirts, front splitter, and rear diffuser. Power comes from R&D-tuned electric motors delivering over 400 horsepower (over 300 kW), managed by bespoke ECU calibration. The chassis features TEIN coilovers and springs along with upgraded Alcon brakes using Hawk pads adapted from other Toyota race programs. Safety equipment includes an FIA-spec chromoly cage and OMP racing seats.
Mike Tripp, group vice president of Toyota Marketing, stated: “Every SEMA build challenges Toyota’s engineering and design teams to outdo themselves from the year before. With the bZ Time Attack Concept, the challenge was greater than ever: transforming an all-electric Toyota vehicle into motorsport reality. The bZ Time Attack Concept is not only a striking visual concept but also a serious performance contender.”
The vehicle will be displayed at the Las Vegas Convention Center during the SEMA Show from November 4-7 at Toyota’s booth (Central Hall, Booth 22200). It is one of more than two dozen displays under this year’s theme “Powered by Possibility,” highlighting various powertrains including gasoline internal combustion engines (ICE), BEV, hybrid (HEV), plug-in hybrid (PHEV), and fuel cell electric vehicles (FCEV).
Toyota employs nearly 48,000 people in the United States across its manufacturing plants—including its North Carolina facility which began assembling automotive batteries for electrified vehicles in 2025—and dealerships nationwide.
Additional information about Toyota can be found at www.ToyotaNewsroom.com.
