Toyota Motor Corporation announced plans to introduce three U.S.-produced vehicles—the Camry sedan, Highlander SUV, and Tundra pickup truck—into the Japanese market starting in 2026. The company stated that offering these American-made models in Japan is intended to address a wider range of customer preferences and contribute to strengthening trade relations between Japan and the United States.
“By selling these three popular American models in Japan, Toyota will be able to meet the diverse needs of a broad range of customers, while also helping to improve Japan–U.S. trade relations,” Toyota said in its statement.
The introduction of these vehicles will involve utilizing a new system currently under consideration by the Ministry of Land, Infrastructure, Transport and Tourism. This system follows bilateral negotiations between Japan and the United States.
No further details were provided regarding pricing or expected sales volumes for the imported models.
