Toyota has unveiled two new GR special editions at the New York International Auto Show. The vehicles making their debut include the GR Supra MkV Final Edition and the GR86 Yuzu Special Edition. Additionally, Toyota showcases its latest cars and SUVs, such as the Grand Highlander, Camry, and the all-new 4Runner, at the Javits Center from April 18-27.
The GR Supra MkV Final Edition made its first auto show appearance following its debut at the Grand Prix of Long Beach. This model represents Toyota’s dedication to performance vehicles, offering enhancements in tuning, braking, chassis, and suspension.
“The GR Supra MkV Final Edition celebrates this legendary sports car by blending its unmistakable exterior design with engineering excellence, innovation, and insights gleaned from exhilarating drives on and off the track,” Toyota stated.
The GR86 Yuzu Special Edition, featuring a vibrant yellow exterior and matte black wheels, also joins the lineup. This vehicle pays homage to the Scion FR-S Release Series 1.0 and has a performance package enhancing its appeal.
“Toyota’s GR models undergo rigorous development and testing with input from Toyota’s GAZOO Racing drivers and MORIZO himself, so each model offers uniquely fun driving characteristics and the highest quality,” Toyota added.
Toyota’s exhibition also includes “4Runner Landia,” an off-road adventure-themed installation. The campaign offers visitors a chance to win an all-new 4Runner and a piece of land. Artist Danny Cortes, in partnership with Toyota, has designed a miniature version of 4Runner Landia for display.
Visitors are invited to the Toyota exhibit on April 16 at 11:25 a.m. to hear from Cynthia Barreras and Danny Cortes. The 4Runner Landia contest runs from April 14 to May 26.
Beyond the auto show, Toyota maintains a strong presence in the U.S. With nearly 48,000 employees and 11 manufacturing plants, the company is a key player in the automotive industry. In spring 2025, Toyota’s North Carolina plant will begin producing automotive batteries for electrified vehicles.
